The first quarter of the global notebook computer production growth 35%
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DisplaySearch latest research data shows that first quarter of this year the global notebook PC shipments reached 31 million Taiwan, the Central rose 6 percent, up sharply increased 35 percent. DisplaySearch expects notebook shipments this year will reach 135 million units in 2007 to grow by about 25 percent.
Hewlett-Packard seven consecutive quarter Chenxiong
From the top manufacturers, Hewlett-Packard to 6.46 million Taiwan ranked first in shipments, while HP This is also the seventh consecutive quarter of market leader throne, shipments were second-ranked Dell nearly 200 more Million units.
Since the breakthrough in the retail market and the fast-growing Chinese market, from the 2006 fourth quarter, HP had six quarters of the market share of more than 20 percent. And Dell in the first quarter of this year to obtain more than 15 percent market share in the fourth quarter since 2006 has maintained the best record of the sale. But Dell is still facing very fierce competition, market share, Dell only lead Acer 0.5 percent percentage points. Especially in the acquisition of Gateway Acer and Packard Bell, it is expected that these manufacturers will have a brand new round of the rankings race.
Some smaller shipments of brand manufacturers such as Apple and Asus, in the first quarter of the volume has made some progress in rank. Most of the top 10 manufacturers of small gap between the basic maintenance of the market share, but Sony’s performance not ideal, the first quarter of shipments fell to ninth position, market share will remain unchanged at 4% -4.8 %.
DisplaySearch, research director John Jacobs pointed out that while Sony notebook computers in the North American market shipments of up to 40% annual growth rate, but in Eastern Europe, the Middle East and Africa (EMEA) fell by 27 per cent in the Asia-Pacific region and Japan fell 40 percent. On the contrary, Acer, Dell and HP in the EMEA region have more than 50 percent of the annual growth rate, while Acer and Dell in the Asia-Pacific region has more than 100 per cent annual growth rate.
From the ship size category, 15.4 inches, resolution 1280 × 800 notebook as a whole accounts for all notebook PC shipments nearly 50 percent of proportion to the volume of products ranked second to 14.1 inches, the resolution of 1280 × 800 Notebook computers, first-quarter shipments ratio was 22%.
Annual shipments will grow 25%
John Jacobs noted that the Vision 2008 global notebook computer market conditions, is expected 2008 annual shipments will reach 135 million Taiwan scale, about a 25 percent growth in 2007.
From past experience, each of the first quarter notebook PC shipments is the off-season, regular-quarter growth rate was negative, but the situation is different this year, some brand manufacturers through various methods still maintained a rapid development. To Dell as an example, as the company strengthened in the retail market and sales efforts in China, making the brand in the first quarter shipments rose 15 percent, Central. And Apple’s entry-level product sales prices only around 1,000 U.S. dollars as its sales of one of the reasons for substantial growth.